Art House Creative
Background
Art House Creative is a creative studio focused on Artist Development & Management, Creative Direction & Visual Production. The company supports a range of multi-disciplinary artists in developing their brands & bringing their art to the world. It is one-part creative, one-part business. Art House exists to give all art a home.
I am the Founder & Creative Director of Art House. After several years of building my freelance business & working as Creative Director for startups, I decided that it was time to forge my own path in the world of creative. My role here is to support & develop artists in the early stages of their art while simultaneously creating a lasting foundation for their careers. I also run the business from A-Z, ensuring that the Art House foundation is strong for future projects.
Responsibilities Overview
Direct & Lead the Creative Vision & Team
Develop company infrastructure, workflows & processes
Define and articulate the overall creative vision for projects, campaigns, or brands.
Ensure the creative direction aligns with client goals, brand identity, and target audience.
Generate original ideas and innovative concepts across various media platforms.
Lead brainstorming sessions to explore creative solutions and develop high-level concepts for campaigns, events, or visual storytelling.
Develop creative strategies that align with broader marketing, branding, or artistic goals.
Manage all projects & ensure deadlines are being met (Asana Focused)
Collaborate with marketing, production, and design teams to translate strategy into execution.
Lead and inspire the creative team, including designers, writers, photographers, videographers, and other creatives.
Provide clear direction, feedback, and guidance throughout the creative process.
Foster a collaborative environment, encouraging innovation and teamwork.
Oversee the creative process from concept to completion, ensuring timelines, budgets, and quality standards are met.
Allocate resources efficiently, managing schedules and workloads across multiple projects.
Act as the primary liaison between the creative team and clients.
Present creative concepts, strategies, and deliverables to clients, securing buy-in and feedback.
Maintain and elevate client brand visual and tonal identity across all channels.
Ensure consistency in messaging, design, and execution to build a recognizable and coherent brand image.
Review and approve all creative materials (designs, campaigns, visuals) before they are shared or published.
Ensure all work maintains high creative standards and is visually compelling, original, and effective.
Manage the creative budget, ensuring that the financial resources are allocated effectively.
Negotiate costs with vendors, artists, and other external partners to ensure high-quality production within budget constraints.
Oversee narrative development for visual, written, and multimedia content.
Ensure all creative outputs communicate a cohesive story that connects with audiences emotionally and intellectually.
Address creative challenges and provide solutions that maintain the integrity of the vision and timeline.
Adapt quickly to feedback, changing client needs, or unexpected hurdles, while keeping projects on course.
Drive the development and implementation of new creative processes, tools, and technologies that improve efficiency and output.